Successful Restaurant Owner
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WE PLEDGE TO,
HELP BLACK OWNED 
BUSINESSES GET RECOGNIZATION
THROUGH BRAND 
REPRESENTATION.

 THE HARSH REALITY IS THOUGH BLACK

ENTREPRENEURSHIP IS ON A RISE IN THE

UNITED STATES, THE FAILURE RATE FOR BLACK OWNED BUSINESSES IS HIGHER THAN ANY OTHER ETHNICITY GROUP.

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8 OUT OF 10 BLACK OWNED BUSINESSES FAIL

WITHIN THE FIRST 18 MONTHS.

BRANDINGBYJ, IS A PROUD BLACK OWNED, WOMEN-LED BUSINESS.

OUR MISSION IS TO HELP BLACK OWNED BUSINESSES START UP/ MAINTAIN SUCCESSFUL AND PROFITABLE THROUGH BRANDING & MARKETING. 

OUR MISSION

OUR PROMISES &  
GOALS TO BACK OUR
MISSION

GOAL #1. HELPING BLACK OWNED BUSINESSES START UP PROFESSIONALLY AND LEGITIMATELY.


WE SEE A LOT OF START UP BUSINESSES THAT ARE NOT DONE WITH ACCURACY, WHICH CAN LATER RESULT IN AUDITS FROM THE IRS AS THE BUSINESS GROWS. IN ADDITION, NOT BEING LEGALLY REGISTERED AS A BUSINESS OFFERS NO PROTECTION AND CAN HINDER YOUR PROGRESS, PREVENT GROWTH OPPORTUNITIES AND YOUR BUSINESS WILL NEVER REACH ITS FULL POTENTIAL. THINGS LIKE GRANTS, LOANS, PARTNERSHIPS, COLLABORATIONS ETC. REQUIRES A LEGALLY REGISTERED BUSINESS.
WE ASSIST WITH :

BUSINESS FORMATION
- BUSINESS PLAN
- BUSINESS MODEL AND MISSION
- BUSINESS STRUCTURE FEIN REGISTRATION
- BUSINESS NAME TRADEMARKING FINANCIAL
- BUSINESS BANK SETUP
- PAYMENT PROCESSING SETUP
- BUSINESS TAX SETUP
- PAYROLL SETUP
- OBTAINING START UP CAPITAL
- BUSINESS CREDIT BUSINESS IDENTITY
- BRANDING (WEBSITES, LOGOS, CARDS)
- PROFESSIONAL BUSINESS NAME
- WEBSITE DOMAIN NAME REGISTRATION
- UNDERSTANDING MARKETING, ADVERTISEMENT & CUSTOMER ACQUISITION COST




GOAL #2. HELPING BLACK OWNED BUSINESSES GET RECOGNIZATION THROUGH BRAND REPRESENTATION.


HELPING BLACK OWNED BUSINESSES GET RECOGNIZATION THROUGH BRAND REPRESENTATION. THIS IS ESSENTIAL. THERE ARE MILLIONS OF SIMILAR BUSINESSES SELLING SIMILAR PRODUCTS. STANDING OUT IS A MUST. THERE IS NO ROOM FOR MEDIOCRITY IN SMALL BUSINESSES. THROUGH BRANDING WE HELP SMALL BUSINESSES LOOK THE PART PROFESSIONALLY AND STAND TALL AMONGST OTHER ESTABLISHED BIG BUSINESSES.
- BRAND COLORS
- LOGO
- PROFESSIONAL WEBSITE
- BUSINESS CARDS
- PRODUCT LABELS
- BRANDED SUPPLIES
- CAMPAIGNS
- SOCIAL MEDIA CONTENT
- PACKAGING




GOAL #3. HELPING BLACK OWNED BUSINESSES EXPAND INTO PROFITABLE INDUSTRIES.


HELPING BLACK OWNED BUSINESSES EXPAND BEYOND FASHION AND HAIR EXTENSION BUSINESSES. BLACK OWNED, WOMEN-LED BUSINESSES DOMINATE THE HAIR AND FASHION INDUSTRY BUT THESE ARE 2 VERY SATURATED MARKETS. THERE ARE HUNDREDS OF OTHER FIELDS OF BUSINESS. WE ENCOURAGE NEW ENTREPRENEURS TO LOOK INTO DIFFERENT INDUSTRIES SUCH AS FOOD/BEVERAGE, TRANSPORTATION, HEALTH, FINANCE, HOSPITALITY, TECHNOLOGY ETC.





WHY IS BRANDING
SO IMPORTANT

THE WHY?


BRAND REPRESENTATION IS ESSENTIAL ESPECIALLY FOR SMALL START UP BUSINESSES. LOOKING THE PART IS CRUCIAL TO STANDING OUT AGAINST ALL THE OTHER BUSINESSES, ONES THAT ARE ALREADY ESTABLISHED WITH LOYAL CLIENTELE. FOR E-COMMERENCE BUSINESSES, CUSTOMERS CAN NOT SEE YOUR PRODUCT IN PERSON THUS BRANDING HAS TO REPRESENT YOUR PRODUCT CLAIMS. IF THERE ARE 2 OF THE SAME HAIR PRODUCTS, WHAT IS GOING TO MAKE A CUSTOMER WANT TO CHOOSE YOURS? CUSTOMERS ARE ALMOST ALWAYS GOING TO GO FOR THE PACKAGING THAT LOOKS THE BEST AND MOST TRUTH WORTHY AND THIS IS WHY BRANDING IS SO IMPORTANT.




THE WHAT?


WHAT IS BRANDING ? BRANDING IS YOUR BRAND COLORS, YOUR WEBSITE, YOUR LOGO, YOUR PRODUCT PACKAGING.
IT IS ARGUABLE, ONE OF THE MOST ESSENTIAL ASPECTS OF YOUR BUSINESS.
THE REASON CLIENTS REACH FOR YOUR PRODUCT TO GET A CLOSER, THE REASON THEY PLACE IT IN THEIR SHOPPING CART WHEN THERE ARE 20 OTHERS OF THE SAME PRODUCT IN THAT SAME ISLE. IT’S THE VISUAL ASPECT OF YOUR BUSINESS.

BRAND REPRESENTATION IS HOW YOUR SMALL BUSINESS IS GOING TO GET RECOGNIZATION OVER THE HUNDREDS OF OTHER MORE ESTABLISHED BUSINESSES THAT HAS COME BEFORE YOU. STANDING OUT IS A MUST, LOOKING LEGITIMATE AND TRUST WORTHY IS A MUST.





Protest Signs

SO, WHY 
ALL OF THE 
SUPPORT 
FOR 
BLACK
OWNED
BUSINESSES
NOW ?

 

To those who are uneducated about black history, It might feel as though, Black Businesses are getting a hand out or it’s unfair.

Critical race theory has always been excluded from American educational curriculum.

Many are truly undereducated and unaware about Black History. It goes far beyond slavery. African American people have been held back in every aspect of life - there is no hand out being given, just a rightful placement in the ‘race', one in which African American's have been excluded from for far too long.

DONATE

COMING SOON.

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